TY  - BOOK
AU  - Potter,W.James
TI  - Introduction to media literacy
SN  - 9781483379586 (pbk. : acidfree paper)
AV  - P96.M4 .P677 2016 
U1  - 302.2/3 23
PY  - 2016///
CY  - Los Angeles
PB  - SAGE
KW  - Media literacy
KW  - fast
N1  - Includes bibliographical references (pages 255-261) and index; Why increase media literacy? -- How to think about media literacy -- Mass media industries: historical perspective -- Mass media industries: the economic game -- Mass media audience: industry perspective -- Mass media audience: individual perspective -- Mass media content -- Mass media effects -- Springboard
ER  -