| 000 | 00543nam a22001817a 4500 | ||
|---|---|---|---|
| 008 | 181127b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a812032739X | ||
| 040 |
_aLCC _cLCC _dKeNaAAPAM |
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| 245 |
_aadvertising,promotion and new media / _cEdited by Marla R. Stafford and Ronald J. Faber |
||
| 260 |
_aNew Delhi : _bPHI , _c2005. |
||
| 300 | _axii, 380 p. | ||
| 500 | _aIncludes index | ||
| 650 |
_aAdvertising _91069 |
||
| 650 |
_aPromotion _91071 |
||
| 700 |
_aStafford, Marla R. _91072 |
||
| 700 |
_aFaber, Ronald J. _91073 |
||
| 942 |
_2lcc _cBKS |
||
| 999 |
_c106 _d106 |
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